The EcoBoost Challenge lets you have fun in turbo Fords
By Steve Turner
As we told you back in March, Ford is bringing a full complement of its EcoBoost-powered vehicles around the country so that you—the consumer—can get behind the wheel of these turbocharged rides. This multi-city tour is winding down, so we hope you took advantage of it when it stopped in your area, because it was really a lot of fun when we participated in the Orlando, Florida, event.
“With EcoBoost engines now available across 100 percent of our U.S. light-duty lineup, the EcoBoost Challenge lets consumers experience this innovative technology that helps Ford deliver better fuel economy with a more engaging driving experience than the competition,” Michele Bartlett, Ford group marketing manager for large cars and SUVs, said. “Not only is the EcoBoost Challenge a lot of fun, but getting people in the driver’s seat is the best way for them to experience the craftsmanship, innovation and performance of the Ford lineup.”
If you need a refresher on these events, you can check out this promo video…
We were fortunate enough to attend the media day on the Friday before the public event, so we were able to drive almost every car and truck on the property. From autocrossing EcoBoost Mustangs and Ford Explorers to trying to cut a quick reaction time in both Fiesta and Focus STs, the EcoBoost challenge was informative and fun. Not only were we able to compare the EcoBoost Fords to some of their competitive vehicles, but we were even able to drive our first Transit Connect on the streets near the Orlando Convention Center.
If anything, the EcoBoost Challenge left us wanting more seat time in several of these vehicles, and we’re pretty sure that longing to get behind the wheel of a new Ford is just what the company had in mind when it organized this event series.
There are a handful of events left, including two this weekend in San Francisco, California, and Rochester, New York. The EcoBoost Challenge wraps at the Mall of America in Minneapolis, Minnesota, on June 20. You do have to preregister for these events, so if you are up for the EcoBoost Challenge, head over to the event site and enter your particulars.