The New STyle
If you live in Europe you can get ST handling and styling on a budget
By Steve Turner
Photos courtesy of Ford Motor Company
For a while now, Ford has told us that performance cars are selling well. Apparently they are quite popular in Europe, but not everyone has the means to run out and buy a Fiesta ST or Focus ST, much less the hot new Focus RS. Well, Ford of Europe has something new for fans of its performance rides that don’t want to break the bank—the ST-Line.
This new trim level for the Fiesta and Focus offers styling and handling inspired by the sportier Fiesta and Focus ST, but leaves the big engine performance to those vehicles.
“With our new ST-Line range even more customers can experience sporty style and driving dynamics inspired by our most exciting Ford Performance line-up ever, that includes models such as the Focus RS, new Fiesta ST200 and Ford GT supercar” said Roelant de Waard, vice president, Marketing, Sales & Service, Ford of Europe. “This year we expect to sell 40,000 performance cars in Europe, a 50 percent increase compared with 2015, which in turn saw performance car sales rise by 61 percent compared with 2014.”
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