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Bronco Deals?

Discussion in 'Road Side Pub' started by 95Cobra_Iowa, Jul 14, 2020.

  1. 95Cobra_Iowa

    95Cobra_Iowa Member Established Member

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    Anyone in the market for a New Bronco? I was impressed with the SUV versus a Wrangler last night. The only issue was trying to reserve a vehicle. Unfortunately, they missed on their website capability last night.

    I was able to find a deal for a Bronco at $1000 under invoice local to me (Iowa). It sounds like they are getting aggressive right away on pricing to earn business if anyone is interested.

    New Ford Bronco For Sale | Des Moines, Iowa

    Anyone able to find a deal comparable or is this a good deal?

    Sent from my Pixel 3a using the svtperformance.com mobile app
     
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  2. Blk04L

    Blk04L . . . Premium Member Established Member

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    Seems like a good deal right there.
     
  3. blk02edge

    blk02edge Well-Known Member Established Member

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    Definitely a good deal.. sounds like the website crashed due to volume just like the C8 reveal build/price tool
     
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  4. Black02GT

    Black02GT *Not 2KBlackGT Established Member

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    "No one's going to buy it, Ecoboost sucks, needs a V8"
    ...Ford reveal breaks the website
     
    Last edited: Jul 14, 2020
  5. 13COBRA

    13COBRA Resident Ford Dealer Premium Member Established Member

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    I hate to break it to you guys....

    The 'pricing' you may find, may or may not be accurate. Ford has been launching several new applications for dealers to use. 40% of dealers have no idea how it works, 40% of dealers think they do but don't, and the other 20% kinda have it figured out.

    I can all but guarantee that the Broncos will be selling for MSRP, or MSRP+ for a while.
     
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  6. 95Cobra_Iowa

    95Cobra_Iowa Member Established Member

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    I'm confident in the dealerships pricing I linked. I've done business with them before and they were as transparent as possible with me.

    They're thought process is that if they sell reservations aggressively they'll get more allocations down the road, when the reservations run out.

    They didn't promise that they knew what invoice was currently and have been able to answer any questions I've asked of them.

    Sent from my Pixel 3a using the svtperformance.com mobile app
     
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  7. 95Cobra_Iowa

    95Cobra_Iowa Member Established Member

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    They used an example of a Ranger that they had incoming to show me an estimate for invoice pricing.

    MSRP of $45,115
    Invoice of $43,304
    Sale Price of $42,304 ($1000 Under invoice)

    As a guess on what my Bronco invoice would be once options are priced.
     

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  8. q6543

    q6543 Active Member Established Member

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    13cobra ... what about A plan?
    It's not like a shelby or svt vehicle right?
     
  9. 13COBRA

    13COBRA Resident Ford Dealer Premium Member Established Member

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    As far as I know, A/Z is eligible. Now, whether or not a dealer wants to honor that will be up to them.
     
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  10. SSSSSSSSSSSSVT

    SSSSSSSSSSSSVT Well-Known Member Established Member

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    The Ford Store way
     
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  11. 13COBRA

    13COBRA Resident Ford Dealer Premium Member Established Member

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    I've had 9 calls from people pissed off they couldnt reserve the First Edition 4 door.

    They were telling me they would pay $85k for them.

    Sent from my potato using Tapatalk
     
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  12. 95Cobra_Iowa

    95Cobra_Iowa Member Established Member

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    That $1000 off invoice is sounding better then.

    $85,000 is crazy!
     
  13. 13COBRA

    13COBRA Resident Ford Dealer Premium Member Established Member

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    You reserved a First Edition at $1000 under invoice?

    Sent from my potato using Tapatalk
     
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  14. AustinJ427

    AustinJ427 Well-Known Member Established Member Beer Money Bros.

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    Nick have you had anyone reserve one and list your dealership?

    I texted Aaron and told him to go through you. If he does we will come out when he comes up to get it.
     
  15. 95Cobra_Iowa

    95Cobra_Iowa Member Established Member

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    I didn't reserve a first edition. But the dealer said they'd honor any reservation at $1000 under invoice. It would be the customers reservation that determines the trim is assume?

    So couldn't they switch to any dealership that would not mark it up to $85,000 in theory?

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  16. 7998

    7998 Well-Known Member Established Member

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    OP if you can secure that deal you could probably make a nice profit by flipping it. People pay over list for desirable things just to be the first one to have it. I remember the VW New Beetle selling for $2-3k over list and our dealer having waiting list for them. Same with the Audi TT and the first 2000 S-class's which were sold for $50k over msrp. Everybody wanted to be the 1st one to pull up to the synagogue in the new Mercedes. Not me though I'd never pay over list for anything, but I'm cheap so.
     
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  17. My94GT

    My94GT Well-Known Member Established Member

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    would it be safe to assume since this is a more mass produced line vs say a GT500 the adm would settle down likely after the first year of hype.
     
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  18. 13COBRA

    13COBRA Resident Ford Dealer Premium Member Established Member

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    We've had just under two dozen so far.

    No. Once the reservation is set with a dealer, and it gets close to scheduling, it's that dealer's allocation and the customer with the reservation gets first shot at it.

    Hypothetically yes, but the Bronco has a MUCH LARGER target audience than any GT500 ever has. It wouldn't surprise me in the least if they receive 80k reservations in the next 60 days and the entire first model year is sold before it even arrives.
     
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  19. IronSnake

    IronSnake Permanently apathetic Established Member

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    I can appreciate someones desire to want to be first/have the new hotness, but I like the idea of letting other people own an unproven model first. They get to deal with the bugs and kinks and extra cost.

    I'll just wait for year 2/lot models to hit and I'll buy one of those. lol
     
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  20. 95Cobra_Iowa

    95Cobra_Iowa Member Established Member

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    I'd sure think it would correct quickly.

    Look at the Gladiator. We're seeing huge discounts on that now, and before they were asking MSRP+

    Sent from my Pixel 3a using the svtperformance.com mobile app
     

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