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Mustang Forums
2011-2014 Mustangs
Driveline/Suspension
BMR vs WHITE LINE suspension
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<blockquote data-quote="WHITELINE" data-source="post: 13397237" data-attributes="member: 152008"><p>Agreed on all accounts. I think the responsibility lies with the customers and shops to use these products and come up with their own conclusions on how they can help the customers. I don't like to chime in on every post Whiteline is mentioned, I think the market is smart enough to put Whiteline in its place when appropriate, which is why I don't find the need to always promote how our product is right for them when I know nothing about their drivers intentions.</p><p></p><p>We'll be the last people on earth to ever advocate for buying every single one of our components, that might sound crazy but its the truth. Because every person, every driver behaves differently, drives differently, interprets NVH differently, reacts to gyroscopic forces differently -- we believe suspension should be modified incrementally. So although we do like to move product and make money..... we understand that in different situations and circumstances certain products shine better than others and sometimes that means using a product mix of various brands. </p><p></p><p>The important thing is that we both continue to innovate and challenge what the Mustang can do. Its a great car but there are definitely some design challenges so instead of fighting over each individual sales, which looks like the customary approach among manufacturers; we are more interested in making the Mustang better for a wider range of drivers thus more people will be buying and racing these cars. When the pie grows we all win <img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" class="smilie smilie--sprite smilie--sprite1" alt=":)" title="Smile :)" loading="lazy" data-shortname=":)" /> :beer:</p><p></p><p>We know our thinking and philosophies are different enough that there is a relevant market for us. We're happy with our progress and just want to make sure we're not just playing 'me too' and maintain our focus on Engineering instead of taking cheap shots. We've found that companies cannot lead if they are always focused on other companies.</p><p></p><p>You guys also make a great product range and provide incredible value to the community, even we will appreciate that. We've taken some jabs and we're ok with that, we know we're looked at as the new guy, so all things aside, we're happy to be apart of this evolutionary process. No one... stops evolution!</p></blockquote><p></p>
[QUOTE="WHITELINE, post: 13397237, member: 152008"] Agreed on all accounts. I think the responsibility lies with the customers and shops to use these products and come up with their own conclusions on how they can help the customers. I don't like to chime in on every post Whiteline is mentioned, I think the market is smart enough to put Whiteline in its place when appropriate, which is why I don't find the need to always promote how our product is right for them when I know nothing about their drivers intentions. We'll be the last people on earth to ever advocate for buying every single one of our components, that might sound crazy but its the truth. Because every person, every driver behaves differently, drives differently, interprets NVH differently, reacts to gyroscopic forces differently -- we believe suspension should be modified incrementally. So although we do like to move product and make money..... we understand that in different situations and circumstances certain products shine better than others and sometimes that means using a product mix of various brands. The important thing is that we both continue to innovate and challenge what the Mustang can do. Its a great car but there are definitely some design challenges so instead of fighting over each individual sales, which looks like the customary approach among manufacturers; we are more interested in making the Mustang better for a wider range of drivers thus more people will be buying and racing these cars. When the pie grows we all win :) :beer: We know our thinking and philosophies are different enough that there is a relevant market for us. We're happy with our progress and just want to make sure we're not just playing 'me too' and maintain our focus on Engineering instead of taking cheap shots. We've found that companies cannot lead if they are always focused on other companies. You guys also make a great product range and provide incredible value to the community, even we will appreciate that. We've taken some jabs and we're ok with that, we know we're looked at as the new guy, so all things aside, we're happy to be apart of this evolutionary process. No one... stops evolution! [/QUOTE]
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2011-2014 Mustangs
Driveline/Suspension
BMR vs WHITE LINE suspension
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