Home
What's new
Latest activity
Authors
Store
Latest reviews
Search products
Forums
New posts
Search forums
What's new
New posts
New listings
New products
New profile posts
Latest activity
Members
Current visitors
New profile posts
Search profile posts
Log in
Register
Cart
Cart
Loading…
What's new
Search
Search
Search titles only
By:
New posts
Search forums
Search titles only
By:
Menu
Log in
Register
Navigation
Install the app
Install
More options
Change style
Contact us
Close Menu
Forums
Cobra Forums
2015+ Shelby GT350 Mustang
Watch out GT350, The 1LE SS is coming!
JavaScript is disabled. For a better experience, please enable JavaScript in your browser before proceeding.
You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an
alternative browser
.
Reply to thread
Message
<blockquote data-quote="Ohio Snake" data-source="post: 15197709" data-attributes="member: 157862"><p>Interesting thread! </p><p></p><p>Dealers can mark a car up as high as the consumer is willing to pay. What is the sweet spot for a mark up? No one really knows. But the "must have it" customer will pay a marked up price for a vehicle because the dealer sells on emotion. </p><p></p><p>Performance competition between car manufacturers for market share raises the bar to produce better performing vehicles. Brand junkies love this and may pay an amount above or at the MSRP for a specialty car. Manufacturers know this and will respond with offering a new specialty car with focused purposes (GT350R, GT500)</p><p></p><p>Then there is the reality of "supply and demand". Discount those vehicles not meeting sales expectations regardless of trim level or push for volume.</p><p></p><p>The Shelby name is synonymous with Ford. Shelby branded vehicles are highly desired and a Shelby is highly recognized in the automotive world......except for a few WTF Shelby's (Shelby Dodge Omni). </p><p></p><p>IMO- Ford owns the most recognized and highly marketed variants of its Mustang (Boss, CobraJet, Mach, Cobra, California Special, GT, Shelby, GT500, GT350...to name a few). Most everyone has heard of these specialty cars. Camaros have their own recognizable variants as well. The manufacturers will produce what the consumers demand and attach an MSRP the consumers are willing to spend.</p></blockquote><p></p>
[QUOTE="Ohio Snake, post: 15197709, member: 157862"] Interesting thread! Dealers can mark a car up as high as the consumer is willing to pay. What is the sweet spot for a mark up? No one really knows. But the "must have it" customer will pay a marked up price for a vehicle because the dealer sells on emotion. Performance competition between car manufacturers for market share raises the bar to produce better performing vehicles. Brand junkies love this and may pay an amount above or at the MSRP for a specialty car. Manufacturers know this and will respond with offering a new specialty car with focused purposes (GT350R, GT500) Then there is the reality of "supply and demand". Discount those vehicles not meeting sales expectations regardless of trim level or push for volume. The Shelby name is synonymous with Ford. Shelby branded vehicles are highly desired and a Shelby is highly recognized in the automotive world......except for a few WTF Shelby's (Shelby Dodge Omni). IMO- Ford owns the most recognized and highly marketed variants of its Mustang (Boss, CobraJet, Mach, Cobra, California Special, GT, Shelby, GT500, GT350...to name a few). Most everyone has heard of these specialty cars. Camaros have their own recognizable variants as well. The manufacturers will produce what the consumers demand and attach an MSRP the consumers are willing to spend. [/QUOTE]
Insert quotes…
Verification
Post reply
Forums
Cobra Forums
2015+ Shelby GT350 Mustang
Watch out GT350, The 1LE SS is coming!
Top