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SVTP Exclusive :: SVT's Shelby GT500 Mustang Takes on the Nürburgring
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<blockquote data-quote="DBK" data-source="post: 13601643" data-attributes="member: 4088"><p>The key takeaway from this video AGAIN needs to be that Ford has not been and is not in the business of marketing Ring times. GM uses pretty much meaningless Ring times as an essential tool in their marketing plan. It's that simple, and they do it with many of their cars.</p><p></p><p>GM gets all hillbilly bully with the "Oh yeah???? Well you won't tell us your Ring time because you doesn't has a Ring time that beats our Ring time that we has!" Ford doesn't respond because letting Cletus J. Oppenheiser engage in a one-way cafeteria fistfight is a more effective sales tool than any Ring time could ever be. This is despite the fact they exceeded the time a long time ago. The same way Ford said nothing when they knew they had an embarrassingly large performance margin in straight line speed over ZL1, they said nothing about any Ring times.</p><p></p><p>The ZL1 is a fine car, and one that is very fast on a road course. But the reality is their Holy Grail Ring time means very little to consumers, and that is why ZL1 has incentive cash offers on it. Ford, on the other hand, has no such problem with GT500, quicker Ring time or not.</p></blockquote><p></p>
[QUOTE="DBK, post: 13601643, member: 4088"] The key takeaway from this video AGAIN needs to be that Ford has not been and is not in the business of marketing Ring times. GM uses pretty much meaningless Ring times as an essential tool in their marketing plan. It's that simple, and they do it with many of their cars. GM gets all hillbilly bully with the "Oh yeah???? Well you won't tell us your Ring time because you doesn't has a Ring time that beats our Ring time that we has!" Ford doesn't respond because letting Cletus J. Oppenheiser engage in a one-way cafeteria fistfight is a more effective sales tool than any Ring time could ever be. This is despite the fact they exceeded the time a long time ago. The same way Ford said nothing when they knew they had an embarrassingly large performance margin in straight line speed over ZL1, they said nothing about any Ring times. The ZL1 is a fine car, and one that is very fast on a road course. But the reality is their Holy Grail Ring time means very little to consumers, and that is why ZL1 has incentive cash offers on it. Ford, on the other hand, has no such problem with GT500, quicker Ring time or not. [/QUOTE]
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SVTP Exclusive :: SVT's Shelby GT500 Mustang Takes on the Nürburgring
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